Turn up the volume on your digital audio ad measurement.
Listeners are flocking to digital audio streaming services with no indication of slowing down. As advertisers follow, the quality of audio streaming inventory is proving to be more important than ever. IAS helps ensure that your audio ad dollars are heard, measurable, and transparent on Pandora’s inventory, with more partners coming soon.
Bring transparency to your digital audio buys with our toolkit.
Our audio solutions include:
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Bring transparency to your digital audio buys
Access greater insights on the impact of your audio campaigns on Pandora, with more partners coming soon. Our industry-leading media quality solutions help ensure that your ads are heard at scale and free from invalid traffic – now on digital audio.
Audibility measurement
Verify the quality of your digital audio ads with industry-leading technology that offers you sophisticated transparency. Access audibility measurement for all of your audio campaigns running on Pandora’s premium inventory, with additional platforms and partners coming soon.
With our audibility measurement, you get:
Digital audio invalid traffic measurement
Stop fraud in its tracks with data that gives you granular, deterministic insight into your fraud mitigation strategies and helps prevent opportunity loss for your brand. Start monitoring for fraud-free audio ads on Pandora’s premium inventory today, with additional platforms and partners coming soon.
Our digital audio ad fraud solution gives you:
EXPERT INDUSTRY INSIGHTS
Get deeper insights into cutting-edge audio solutions at the IAS Insider.
All eyes are on attention. Although it’s one of the most widely discussed topics in digital media, marketers remain divided on how to properly harness it. Attention scores, methodologies, and key performance indicators are increasingly diversified — so how can marketers best measure and optimize their campaigns for higher attention?
Powered by our advanced machine learning and AI technology, IAS has scaled from 7 to 50+ markets in just over a year to arm marketers with an increasingly comprehensive set of solutions to measure and optimize campaigns on TikTok.
It’s official — holiday shopping has gone digital. As IAS observed prior to last year’s holiday season, more than three-quarters of consumers were planning to do most or all of their holiday shopping online. More online shoppers during the holiday season means more opportunities to advertise promotions and deals online, but increased digital advertising opportunities can also lead to higher chances of brand risk.
Fast responses for fast-moving campaigns.
Your success is what drives us. Our global Help Center and customer success team can quickly address any questions you have about our audio solutions at any point.